Review: The Body Shop Seaweed Ionic Clay Mask

I know some of you have been dying to read my review of The Body Shop’s Seaweed Ionic Clay Mask after I posted a teaser on Instagram the other day.


Truth is, I’ve been using this for YEARS and have posted about it in the past. I’m blogging less than two years so it would have been recently in that sense, but I have new followers dropping by every single day, so I have to keep my content fresh.

My favourites don’t really change and when I find something I really like, it would take a lot to convert me to something else. I do like trying new things don’t get me wrong, but sometimes when you find something REALLY good for a particular problem area, it’s really hard to find a new substitute.

I mostly praise this clay mask for its ability to thoroughly remove blackheads. You all know how hard it is to get rid of them and it’s rare that you find a product that actually does work.

I’ve tried it all from those weird blackhead extractors that really hurt, to those nose patches that you rip off after a few minutes. As soon as I started using this Seaweed Ionic Clay Mask, I noticed a significant difference in the appearance of my blackheads and I’ve never found anything on such an equal par ever since.

Wild-harvested seaweed, which comes from The Body Shop’s  Community Trade partner in Ireland, is an incredibly nutritive sea vegetable that is used in the diets of many nationalities.

Seaweed is also packed with vitamins and minerals that are great for your skin and because it moisturises and conditions it’s suitable for use on normal and sensitive skin. The formulation contains zero oils, so it’s also it’s ideal for use on oily skin types too.

Grown without any chemicals or fertilisers, The Body Shop’s seaweed is an entirely natural and sustainable ingredient that re-grows fully within two years.

The 100% natural clay complex cleanses and revitalises skin while negatively charged ions act like magnets to draw out dirt and impurities from the pores.

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When you apply the mask it is a wet mud consistency. Spread a light layer over your face and allow to set for around 10-15 minutes. As the clay sets, it turns from a dark green colour to a chalky pastel green colour which becomes hard as a rock. As soon as you smile or frown, you will crack the mask and it feels so itchy when it’s flaking off.

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If you look closely though, you can actually see where the blackheads come to the surface. They appear in little oily dots that are evident as the clay sets.

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When the clay is fully set, usually around 10-15 minutes later, it’s time to wash it off! It’s quite tough to remove with cold water so I would always recommend using warm water as it literally just melts away!

Your skin will feel like a baby’s bum after use and blackheads are seriously diminished!

I used this mask 3 days ago and this picture of my skin was taken just yesterday. Ignore the fact that I have 1 eyebrow done, if you read this post you will understand why.

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Look how unbelievably clear my skin is! I have just a light layer of Physicians Formula Youthful Wear Foundation on which is a light/medium coverage and I’m not wearing any concealer or powder!

It’s a really thorough deep cleanse so I would recommend using this every 2-3 weeks if you have normal skin but if you have oily skin you could probably get away with using it a little more frequently.

Seaweed Ionic Clay Mask is available from The Body Shop stores nationwide. To find a store near you please refer to the website: http://www.thebodyshop.ie/storelocator.html